Why OTT and Free Streaming Are Taking Over Entertainment
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Nowadays, OTT platforms are gaining huge popularity among people.
Especially after the FAST platforms COVID-19 pandemic, people spent more time at home, which greatly increased demand for OTT platforms.
OTT refers to services that deliver various types of content through the internet.
Popular platforms include Netflix, Watcha, and TVING.
Compared to cable television, viewers can select content whenever they want.
There are many reasons why OTT has become popular.
One reason is that a wide variety of genres are available in one platform.
Films, series, and variety programs can be selected by preference.
Another benefit is its lower cost compared to classic TV services.
Being able to stream anywhere using mobile devices is also attractive.
However, as subscription fees keep rising, more people feel financial pressure.
Therefore, many viewers are turning to free streaming platforms.
Ad-supported free streaming allows users to enjoy content without paying.
This is especially attractive to users who care about budget.
FAST platforms are emerging as a new type of free streaming model.
KT recently introduced “Gi Live,” a FAST service that gained attention.
FAST is seen as a future growth engine in a slowing TV industry.
The biggest advantage of free streaming is that there is no cost burden.
It allows access to many contents, increasing selection options.
On the downside, ads interrupt viewing experiences.
Some free services may offer lower-quality content.
Both markets will likely keep developing over time.
Free models could gain stronger popularity.
Enjoying content without financial pressure is a strong advantage.
In conclusion, combining premium OTT quality with free access matters.
Blending both models offers better choices to viewers.
Upcoming changes in OTT and free streaming are highly anticipated.
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